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Tag: Marketing

Understanding the Basics of Using Stock Photos

Using stock photos for your website or other advertising media sounds appealing, especially if they are free. But before you start taking images off the internet, it pays to understand exactly what the rules are for using stock images. And we’re talking pays because if you get things incorrect, you

How To: Identify What To Outsource in Your Business

We all have tasks that get in the way of our business moving forward. It’s all these tasks that we tend to procrastinate, that we would rather void doing and that just suck up too much of our valuable time. Time that we should be spending on our businesses. Thankfully,

How to Create the Perfect Elevator Pitch

You’ve been chomping at the bit to create your own elevator pitch (or have been told you need one so many times you’ve finally got around to it). Whichever one is you (no judgement), we’ve put together a list of steps to take to help you create your own elevator

Free Marketing Ideas for Small Kiwi Businesses

You’ve got a tight budget, so any free marketing ideas you can use are a huge bonus. Thankfully, you’ve got an awesome business and accounting team in MBP which love nothing more than helping you out…which is why we’ve put together this collection of 12 brilliant free marketing ideas for

How to Create a Stellar Brand Identity

Your brand identity is what makes your business unique. More than just a logo, it’s how the world, or more specifically your customers, see your business. A strong brand identity gives your business power and a way to differentiate itself from your competition. Without one, well, let’s just say, things

Why Your Business Needs A Website

It is 9pm on a Monday and it is raining.  Lots.  The roof in our new house starts to leak. My husband and I look at each other and decide to get onto this right away.  First stop Google – searching for “roofers Whangarei”.  There are a few websites, most

12 Low-Cost Small Business Marketing Ideas

It’s the word small we’re talking about today when discussing small business marketing ideas. Small in cost, small in time spent, and small in quantity. You could be forgiven for thinking we’re only going to help out small businesses by sharing these fab marketing ideas – and you’d be right!