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Tag: Branding

How To: Identify What To Outsource in Your Business

We all have tasks that get in the way of our business moving forward. It’s all these tasks that we tend to procrastinate, that we would rather void doing and that just suck up too much of our valuable time. Time that we should be spending on our businesses. Thankfully,

Free Marketing Ideas for Small Kiwi Businesses

You’ve got a tight budget, so any free marketing ideas you can use are a huge bonus. Thankfully, you’ve got an awesome business and accounting team in MBP which love nothing more than helping you out…which is why we’ve put together this collection of 12 brilliant free marketing ideas for

Choosing the Right Social Media Platforms for Your Business

You’ve got a business, so you need to post on all of the social media platforms, right? Wrong. In New Zealand, the four main social media platforms used are Facebook, Twitter, Pinterest and Instagram (Social Media Stats).  This doesn’t necessarily mean they should be your default platforms though. Picking the

How to Create a Stellar Brand Identity

Your brand identity is what makes your business unique. More than just a logo, it’s how the world, or more specifically your customers, see your business. A strong brand identity gives your business power and a way to differentiate itself from your competition. Without one, well, let’s just say, things