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Tag: Strategy

Transforming Your Hobby into a Profitable Business

Your considering turning your hobby into a profitable business but have a few questions you’d like answered first. We’re guessing they include questions such as: How do I know if it will be successful? What steps do I need to take to set up a new business? Should I quit

Should My Business Be Concerned About Cyber Security?

If cyber security isn’t on your business’ list of top priorities, should you be worried? We think so. As cyber attacks grow in number and severity, keeping your business’ information safe is essential. Even if you’re not super technically minded, there are some key steps you can take to secure

How to Create a Stellar Brand Identity

Your brand identity is what makes your business unique. More than just a logo, it’s how the world, or more specifically your customers, see your business. A strong brand identity gives your business power and a way to differentiate itself from your competition. Without one, well, let’s just say, things

5 Tips to Help You Achieve a Great Work-Life Balance

With all work and no play making Jack a dull boy (plus stressed, unhappy and exhausted), is having great work-life balance necessary? Today we look at understanding what having a work-life balance means, plus five simple tips on how you too can achieve one. What is a Work-Life Balance &

Why Your Business Needs A Website

It is 9pm on a Monday and it is raining.  Lots.  The roof in our new house starts to leak. My husband and I look at each other and decide to get onto this right away.  First stop Google – searching for “roofers Whangarei”.  There are a few websites, most

Top 9 Mistakes New Business Owners Make

New business owners are a special breed of people. Motivated, idea-driven and entrepreneurial, they enjoy a challenge and are not afraid to step outside of their comfort zone. Yet with around a 40% chance of a business with five or fewer employees surviving the first four years, the statistics are

I have an Accountant so why do I need an Accountability Coach?

Most good accountants are great at reading the data and giving implementable advice to their customers to help improve that bottom line. They are worth their weight in gold if they can tell you at a glance about seasonal fluctuations, government policies that may affect you and areas where you

Running a Business with an Abundance Mentality

There are a huge number of benefits to running a business with an abundance mentality, but what is it. What is an Abundance Mentality In short, an abundance mentality is an acknowledgement that there is enough demand in the market to support many businesses. Its essentially the business version of

Building a Business Based on Values

Every day you will make decisions and choices based on your values. Whether you notice it or not, these values are an important part of your identity. They have a profound impact on the way you conduct yourself. Its the same for a business, so having a well defined set